Fast food app
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The Product
Fast food app
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The Problem
Make ordering and paying for fast food simple and easy
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My Role
UX Designer
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Project Duration
November 2021 - January 2022
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The Goal
Make an easy to use fast food menu and payment app.
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Responsibilites
user research, wireframing, prototyping, etc
Understanding The User
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Pain Point 1
Users complained that they often found themselves overwhelmed by the amount of options.
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Pain Point 2
Users Couldn’t access their order history easily
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Pain Point 3
Not having enough information about an item before ordering.
Persona
Mark is a graphic design student. He eats healthy most of the time, but sometimes he gets a craving. Whenever he want to some fast food, he tries to make sure it’s worth it since he doesn’t want to waste his money
Starting The Design
Paper Wireframes
Quickly drafting iterations of some screens of the app on paper ensured that the elements that made it to digital wireframes would be well-suited to address user pain points.
Digital Wireframes
LoFi Prototype
Usability Study Findings
I conducted two rounds of usability studies. Findings from the first study helped guide the designs from wireframes to mockups. The second study used a high-fidelity prototype and revealed what aspects of the mockups needed refining.
Round One Findings
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Lack of back button on filters
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No way to backtrack after checkout started
Round Two Findings
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Too much orange
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Some buttons are not working
